X-BIO Silver Ions by Buoninfante is Voted Product of the Year 2024

For the second year in a row, consumers reward X-BIO for innovation and degree of satisfaction

X-BIO Silver Ions, the patented, certified, antibacterial mattress with silver ion coating made by Gruppo Industriale Buoninfante is Voted Product of the Year 2024 in the “Mattress” category for the Italian market.

The prestigious award is given based on the evaluation of a sample of 12,000 consumers in the annual Circana research, a leading independent institute. Consumers rated product innovativeness and satisfaction and awarded X-BIO Silver Ions as “Voted Product of the Year 2024.”

This achievement follows last year’s victory of the X-BIO Circulife model, the eco-sustainable mattress made with polyester from plastic bottles, which was chosen as “Voted Product of the Year 2023.”

“We are very pleased that consumers have chosen X-BIO for the second year in a row as “Voted Product of the Year.” We would like to thank them for once again embracing and sharing the values of the X-BIO project,” – comments Enzo Buoninfante, CEO of Gruppo Industriale Buoninfante. “Our challenge is to combine advanced technology, sustainability and well-being to ensure quality rest, based on a strong combination of innovation and nature. The award “Voted Product of the Year 2024” confirms the novelty of the X-BIO proposal and its quality and encourages us to move forward along the path we have chosen.”

The X-BIO Silver Ions “Voted Product of the Year 2024” mattress is the latest addition to the innovative line of patented mattresses in the X-BIO world, which has been the protagonist in the last year of national advertising campaigns on television (on L’Eredità, La Vita in Diretta, and È sempre mezzogiorno) and radio (on Rai and Radio Italia stations), and has already been the Top Partner of the S.S. Lazio soccer team. A line of hi-tech mattresses that, introduced to the market in late 2020, in just a few years has garnered public approval and customer satisfaction, as evidenced by 99% positive reviews on the independent Trustpilot platform.

X-BIO Silver Ions is indicated for the prevention and treatment of back pain, neck pain and circulatory problems. At 27cm high, it is available in the Hybrid Pocketed Spring version (semi-rigid support) and the Memory Fresh version (rigid support), a structure that can guarantee the highest level of rest quality and comfort. In addition, the cover contains silver ions that make the mattress anti-odor and antibacterial to better repel dust mites, bed bugs and bacteria.

“The victory of X-BIO Silver Ions, following last year’s success of X-BIO Circulife, confirms the public’s interest in high-quality hi-tech products in the field of sleep. A market segment that was once niche, but is now gaining ground thanks to an increased awareness of the benefits of sleeping well and living better,” says Gianluca di Giovanni, X-BIO Brand Manager and Chief Marketing Officer Buoninfante. “For years X-BIO has been advancing the idea of beneficial and rejuvenating rest, rest that can be seen and makes a difference. Silver Ions is the new X-BIO mattress and further expands the concept of good rest that has always characterized the entire line. A difference that can also be seen thanks to the innovative design and color combination that characterize X-Bio Silver Ions and all the other models in the line. Continuous pursuit of excellence, study and listening to the market have enabled us once again this year to develop a new product with superior technical performance that, thanks to the work of Research & Development, Laboratory & Quality Office, Production, Logistics, Marketing, as well as our Customer Service, has managed to win the approval of the public and to obtain the award of Voted Product of the Year again this year.”

For all kinds of inquiries and to receive photographic and informational materials, please write to: info@x-bio.it