X-BIO Circulife, the sustainable mattress of the X-BIO by Buoninfante brand is “Eletto Prodotto dell’Anno 2023” (Elected Product of the Year 2023 – the best mattress of 2023).
The innovation award, attributed to new products and services launched on the Italian market, was launched in 2005 and brings to Italy a symbol recognised worldwide and present in more than 45 countries. Elected products are synonymous with quality, as they are subjected to the evaluation of 12,000 consumers through market research conducted by IRI, a leading independent institute.
«X-BIO Circulife is the result of a global change, a new and at the same time already solid approach. The Circulife philosophy pervades our entire company and the production chain we source from, makes us part of a circular business model and will enable us to be a 100% sustainable company by 2025,” said Enzo Buoninfante, CEO of Buoninfante.
“Research & Development, Production, Marketing and Sales Services: each department worked meticulously to ensure that X-BIO Circulife was awarded the prestigious award Eletto Prodotto dell’Anno 2023” said Gianluca di Giovanni, X-BIO Brand Manager and Buoninfante CMO.