Everything is ready for the official opening scheduled for May 31 of the X-BIO by Buoninfante showroom in Hong Kong.

Located at the IEC I in the Chai Wan Kok area in Tsuen Wan, the showroom is entirely dedicated to the X-BIO by Buoninfante line, the company’s patented and innovative mattress line, and will operate as an exhibition point for the B2B and online markets.

The choice of Hong Kong as the location is not accidental: Hong Kong represents a strategic hub for all the Asia and Pacific region and offers privileged access to the fast-growing markets in the area. The opening of the new showroom thus expands Buoninfante’s international presence and strengthens its position as a major player in the industry.

The new location will be managed by a local staff of professionals with direct and constant connection with the parent company in Italy, to ensure excellent on-site management of support and sales services while maintaining strong ties with the Made in Italy headquarters.

The ribbon-cutting ceremony is scheduled for May 31 at 3:00 PM with a big party full of events and activities and marks the official start of a new adventure for X-BIO, the company’s hi-tech brand launched in 2020 and established in just a few years in the Italian and international markets.