X-BIO Circulife, the new sustainable mattress of the X-BIO by Buoninfante brand, is on TV during RAI1 top programmes.

A nationwide presentation during “L’Eredità”, a programme hosted by Flavio Insinna; it returns to “La Vita in Diretta”, Italy’s most popular afternoon news and current affairs TV programme hosted by Alberto Matano, and to Antonella Clerici’s “É Sempre Mezzogiorno”.

Innovative in every aspect, with a unique design and capable of protecting health and the environment, X-BIO Circulife is the first mattress in the line produced from recycled plastic bottles. A new product that looks towards a more sustainable world, the wellbeing of the individual and the future of the Planet and the next generations.

«Buoninfante has been active on several fronts in recent years. We have never lost sight of the most important goal: ensuring quality sleep for our customers. On the other hand, we had an ethical and moral responsibility to invest in the future of the Planet. The two philosophies have found an excellent symbiosis and led to excellent results of which we are proud» said Enzo Buoninfante, CEO of Buoninfante.

The experience of our customers is tangible proof of how much, both in terms of product and service, the company has worked for the well-being of the consumer and, with the new X-BIO Circulife, now also of the environment. «The excellent results achieved and the great feedback were the reason why we decided to introduce ourselves to the general public through a prestigious channel like RAI1» continued Gianluca di Giovanni, X-BIO Brand Manager and Buoninfante CMO.